Warsaw, March 21, 2022 – Over the course of the past year, Amazon’s teams have been hard at work to provide customers in Poland with a vast selection of goods, everyday low prices and fast, reliable delivery. Since its launch, Amazon.pl’s offering has grown from 100 to 250 M products spanning more than 30 categories, including sports equipment, consumer electronics, beauty and personal care, books, smartphones, toys, grocery items, and many more. The launch of Amazon’s flagship Prime program in October enabled customers to enjoy fast and free delivery for millions of items, with no minimum order value and even on the very next day, as well as access to popular and award-winning movies and TV shows, including Amazon Originals, free video games and in-game content with Prime Gaming, and exclusive Prime deals throughout the year.
“Poland is a very important country for us and we plan to continue investing here in the years to come, striving to provide customers with an even richer selection of products available at great prices and with convenient, quick delivery.”
A year after the launch of Amazon.pl, the company is launching Amazon Super in Poland. This program simplifies the shopping experience for everyday essentials, such as household consumables, health and personal care products, pets supplies, books, toys, electronics, office products and many more, providing great deals on thousands of products. Customers can choose from thousands of selected ‘Super’ products and receive a 5% discount when they select between 5 – 20 ‘Super’ products. In addition, Prime members can enjoy a 10% discount on purchases of between 10 – 20 ‘Super’ products.
“We are incredibly pleased with how warmly we have been received by Polish customers since launching Amazon.pl and Prime last year. Poland is a very important country for us and we plan to continue investing here in the years to come, striving to provide customers with an even richer selection of products available at great prices and with convenient, quick delivery. We are excited to launch Amazon Super, making it easier for our customers to save money when purchasing everyday products and necessities. Poland is one of the first countries in the world for Amazon to launch this brand-new program.” – said Mourad Taoufiki, Country Manager at Amazon Poland.
Amazon customers will enjoy a vast selection of ‘Super’ products, see clear communication across search, detail, and cart pages that highlight that a product is Super-eligible. A dedicated Super page will ease reorder and discovery of new products. Customers shopping on Amazon.pl can find products eligible for this program from well-known global brands (Bosch, Lego, Nivea, Philips, Vileda, Yankee Candle), as well as renowned Polish companies, including Bielenda, Dermika, Lovela and Trefl.
Polish customers can shop on Amazon from anywhere, at any time, with hassle-free returns and Polish language customer service available throughout on either the Amazon Shopping app or their desktop or mobile browsers. They can read customer reviews, view personalized recommendations, create wish lists, and track their orders. They can also choose to pay for their purchases with either BLIK, Mastercard or Visa.
Detailed terms and conditions of the program can be found here [PL]: link
Amazon Prime, Amazon’s flagship membership program, is enjoyed by more than 200 million members in 24 countries. It was launched in Poland on October 12, 2021. Prime members have access to the very best that Amazon has to offer in terms of shopping and entertainment, including fast and free deliveries for millions of items, with no minimum order value and even on the very next day, access to popular and award-winning movies and TV shows, including Amazon Originals, free video games and in-game content with Prime Gaming, and access to exclusive Prime deals throughout the year. Anyone can try Prime by signing up for a free 30-day trial at Amazon.pl/prime. After that, a Prime subscription is available for just 49 PLN per year, or 10.99 PLN per month.
Amazon in Poland
Amazon has been operating in Poland since 2014. In 2020, the U.S. Chamber of Commerce announced that Amazon is the country’s largest U.S. employer and third-largest American investor. Amazon has created over 25,000 permanent jobs across ten modern fulfilment centers as well as at its Amazon Web Services office in Warsaw and Development Centers in Gdansk, Cracow and Warsaw. Amazon’s Development Centers are groundbreaking R&D facilities that deliver innovative solutions used to power Amazon products and services around the world, including the technology that makes Alexa speak. Amazon has invested over 12 bln PLN in Poland since 2012, including in customer fulfillment infrastructure, research facilities, and employee compensation, as well as billions of dollars in infrastructure and technical services that help small and medium-sized businesses reach new customers nationally and globally. SMEs account for more than half of all products sold on Amazon, with their exports amounting to billions of dollars. Their operations support thousands of job opportunities in Poland. In 2020, 2,500 Polish SMEs were selling globally on Amazon, averaging over 280,000 EUR in sales and selling more than 30 products every minute.
As part of its support activities for local communities and educational initiatives for children, Amazon launched five new STEM Kindloteka interactive learning corners in 2021 and currently manages 40 active STEM education zones across the country. Moreover, the company donated over 500,000 PLN to childhood cancer foundations in Poland as part of Amazon Goes Gold last year. Also, Amazon sites supported 14 local foundations that help people in need, donating a total of 400,000 PLN in December 2021 alone.
Amazon's assistance in Ukraine [PL]: https://www.aboutamazon.pl/wiadomosci/spolecznosc/wsparcie-amazon-dla-ukrainy
About Amazon: Amazon is guided by four principles: customer obsession rather than competitor focus, passion for invention, commitment to operational excellence, and long-term thinking. Amazon strives to be Earth’s Most Customer-Centric Company, Earth’s Best Employer, and Earth’s Safest Place to Work. Customer reviews, 1-Click shopping, personalized recommendations, Prime, Fulfillment by Amazon, AWS, Kindle Direct Publishing, Kindle, Career Choice, Fire tablets, Fire TV, Amazon Echo, Alexa, Just Walk Out technology, Amazon Studios, and The Climate Pledge are some of the things pioneered by Amazon. For more information please visit biuroprasoweamazon.pl, our Day One blog, and follow us on Facebook, Instagram, Twitter @AmazonNewsPL and YouTube.