Nearly three decades ago, Amazon set out to be Earth’s most customer-centric company, where people can find and discover the widest possible selection of safe and authentic goods. As part of that mission, we obsess over earning and maintaining trust, and ensuring that we provide a trustworthy shopping experience. We believe that customer trust is difficult to earn and easy to lose, and we invest heavily in people and technology to protect customers, selling partners, brands, and advertisers from any form of fraud or abuse.

We are proud of the work we have done to prevent listings and content that are illegal or violate our terms and conditions from entering our store. This requires significant resources and innovation, as well as partnerships that we have built with rights owners, government agencies, law enforcement, IP organisations, and many others. We establish best practices that can be applied across the retail industry and across the world – in our proactive controls, our innovative tools, and for how the private and public sector can work together to provide consumers, small businesses, and selling partners with a trustworthy shopping experience. While we believe we have made a great deal of progress, we continue to invest to improve our shopping and seller experience, and we also believe that the industry still has a long way to go. Amazon continues to be committed to investing, innovating, and being a great partner.

We will post updates to our ongoing efforts via this report every six months, including those areas required for reporting by the Digital Services Act.

We invite you to read Amazon EU store's Transparency Report.

Download the EU store Transparency Report data (.csv) here.